While working in New York City for fashion designer Oscar de la Renta, Matthew Corrin was inspired by “mom-and-pop” delis with fresh food but lackluster branding & service. He sought to “add magic to the fresh food business” & brand the commodity of fresh food not unlike Starbucks branded the coffee bean.
In 2005, he founded Freshii.
The Idea? To create a model that was scalable, branded & would improve the way people eat around the world.
To help citizens of the world live better by making healthy food convenient & affordable.
Freshii operates hundreds of locations in cities and countries around the world.
Matthew Corrin is the founder & CEO of Freshii. Matthew is a recipient of the Ernst & Young Entrepreneur of the Year award, Canada’s Top 40 under 40, Inc. Magazine’s Top 30 under 30, and Canadian Association of Foodservice Professionals Restaurateur of the Year.
In 2013, Matthew was featured on the hit TV show, Undercover Boss as the youngest CEO in the show’s history. In 2015, he featured as a dragon on CBC’s newest show in the Dragons Den – the Next Gen Den – which focuses on mobile, millennial entrepreneurs. Matthew has been featured in Fortune Magazine, CNN and Bloomberg television.
Let's eat without regret.
Let's love kale.
Let's embrace quinoa.
Let's try new things.
Let's try unlikely combos.
Let's eat things that are good.
Let's eat things that make us feel good.
Let's eat and sit.
Let's be good to the Earth.
Let's let the Earth be good to us.
Let's Eat. Energize.
Mission Green touches every part of our business: from packaging to waste, and marketing to store design.